For Kirrin Finch, I created a Shopify website that beautifully combines functionality with the brand’s mission to redefine fashion norms. The platform reflects their commitment to sustainability, inclusivity, and androgynous style while delivering an exceptional user experience.
The website features:
- Dynamic Product Showcasing: Designed detailed pages for suits, blazers, shirts, and accessories, highlighting high-quality visuals, descriptions, and pricing.
- Inclusive and Accessible Design: Built a clean and modern layout to ensure ease of navigation, with responsive elements for mobile and desktop users.
- Custom Fit Tools: Integrated “Find Your Fit” and size guides to help customers select the perfect fit, accommodating a wide range of body types (XS-5XL and sizes 0-28).
- Storytelling Integration: Added sections like “Our Story,” “Meet the Team,” and “Design + Fit” to authentically represent the brand’s ethos and resonate with the target audience.
- Sustainability Focus: Highlighted eco-friendly manufacturing practices and ethical sourcing to align with the brand’s commitment to the environment.
- Enhanced E-commerce Functionality: Enabled features like streamlined checkout, free shipping for orders over $150, and seamless exchange options to enhance the shopping experience.
- Community Engagement: Incorporated blog articles, customer stories, and social media feeds to foster a connection with the LGBTQ+ community and empower customers.
This Shopify website successfully showcases Kirrin Finch’s revolutionary approach to fashion, creating a platform where style meets purpose. The project exemplifies my ability to craft tailored e-commerce solutions that reflect a brand’s core values and create a memorable shopping experience.
